In a scathing statement on the Dogfish Head website, industry icon Sam Calagione responded to the purchase of RateBeer by AB Inbev.

We were troubled by the announcement last week that ZX Ventures, which is fully owned by the global conglomerate Anheuser-Busch InBev, has purchased a portion of RateBeer. We believe this is a direct violation of the Society of Professional Journalists (SPJ) Code of Ethics and a blatant conflict of interest.

Going further, Sam explicitly asks RateBeer to remove all reviews and mentions from their website (something they are of course under no legal obligation to do):

To that end, we have respectfully asked Anheuser-Busch InBev and RateBeer to remove all Dogfish Head beer reviews and mentions on the RateBeer website immediately. It just doesn’t seem right for a brewer of any kind to be in a position to potentially manipulate what consumers are hearing and saying about beers, how they are rated and which ones are receiving extra publicity on what might appear to be a legitimate, 100 percent user-generated platform. It is our opinion that this initiative and others are ethically dubious and that the lack of transparency is troubling.

To our fellow independently-owned brewers, we encourage you to join us in this effort to ensure consumers continue to get the best and most accurate information about their beers. For everyone else, we encourage you to shift the sharing of your beer opinions and reviews to another platform that remains loyal to the principles of journalistic integrity. America’s Independence Day is just around the corner. Support the indie craft brewing movement!

Ouch.  In recent weeks, the craft brewing world has sent a very clear message: sell out at your peril, no matter how noble your intentions.

Craft on.